Imagine the collective ujjain of 25 crore people in synchronisation. Breathe in... hold, 2, 3, 4... breathe out—the opening regime of pranayama. One out of four Indian lungs inhaling and exhaling the elixir of life; 10 crore of them in their drawing rooms, same time, same place, every day between 5 a.m. and 7 a.m., when the saffron-clothed, sandal-clad Guru Ramdev of Haridwar, Uttaranchal, comes on air on Aastha TV.

"Yoga is the natural remedy to cure all this. I have neither revived nor established it, it already existed. I just take it to the people. There are four facets of my programme—a healthy India, a spiritual India, a national India and a swadeshi India. The philosophy of my teaching revolves around them."